Girls Run the World. At least according to Life Style Sports, and Her.ie! We've paired up with the Irish chain for a twelve week challenge, wherein two of our journalists are attempting to go from fitness zeros to heroes with some expert help. You can check out step one, (getting kitted out!), right here, and over the coming weeks we'll be video-blogging our experiences. If you too have some personal challenge plans for this year, then you'll love the new collection instore. The range combines the best in technical features with a flattering look. We can all feel self-conscious enough when we work out, so this is a very welcome direction, and a sure confidence boost for any woman who's hitting the gym, or pounding the pavement. Supported by four top fitness and running brands - Nike, adidas, Under Armour and Asics, Life Style Sports offers the biggest and best range of technical running and fitness apparel and clothing, featuring cutting edge technology. This season, the Life Style Sports Women’s Running & Fitness range is all about combining flattering, feminine design with high performance. Colour pops of vibrant blue, raspberry and coral will brighten up those dark January mornings while the bang up to date product technology will keep wearers warm, dry and comfortable whatever the weather.  The collections also boasts supreme versatility with a huge selection of great tees, hoodies and lightweight jackets to choose from which can be layered up or down, depending on what each workout requires, taking you from studio to street in style. Have a flick through the gallery above to see some of the great new additions available in store now. As well as the 64 stores nationwide, Life Style Sports fans can also shop the full Women’s Running & Fitness range online at www.lifestylesports.com. There’s free delivery on all orders over €50 and with the Click & Collect service, you can order online and have your purchase delivered to your nearest Life Style Sports store. Whatever kind of training you are involved in, the Life Style Sports Product Experts (in stores nationwide) are on hand to ensure each customer selects the correct clothing and footwear to meet their individual needs, reducing risk of injury and achieving better results. Life Style Sports also offers customers a free Gait Analysis service in select stores which provides runners with an essential insight into their individual running styles. Customers can also find all the information they need on wearing the right technical apparel, including “Sports Bra Fitting Guides” and footwear while running or working out at “The Fitness Hub” on lifestylesports.com