He’s one of the biggest names in music and married to one of the wealthiest families in Hollywood, so people were a little shocked when Kanye announced on Twitter that he’s $53 million in personal debt. Taking to Twitter following a performance on Saturday Night Live promoting his new album The Life of Pablo, Kanye revealed to fans that he is in serious personal debt:

I write this to you my brothers while still 53 million dollars in personal debt... Please pray we overcome... This is my true heart...

— KANYE WEST (@kanyewest) February 14, 2016

Paul ... The most powerful messenger of the first century... Now we stand here 20 centuries later... Because he was a traveler... — KANYE WEST (@kanyewest) February 14, 2016

It seems Kanye’s no longer living on a prayer, and has decided to instead target Mark Zuckerberg:

Mark Zuckerberg I know it’s your bday but can you please call me by 2mrw…

— KANYE WEST (@kanyewest) February 15, 2016

You love hip hop, you love my art… I am your favorite artist but you watch me barely breathe and still play my album in your house … — KANYE WEST (@kanyewest) February 15, 2016

World, please tweet, FaceTime, Facebook, instagram, whatever you gotta do to get Mark to support me…

— KANYE WEST (@kanyewest) February 15, 2016

I’m this generation's Disney… I want to bring dope shit to the world… — KANYE WEST (@kanyewest) February 15, 2016

I don’t have enough resources to create what I really can…

— KANYE WEST (@kanyewest) February 15, 2016

Mark, I am publicly asking you for help… — KANYE WEST (@kanyewest) February 15, 2016

one of the coolest things you could ever do is to help me in my time of need

— KANYE WEST (@kanyewest) February 15, 2016

and I will always respect you for that and the world will love you… — KANYE WEST (@kanyewest) February 15, 2016

He then went on to ask for help from the rest of Silicon Valley, and San Francisco’s wealthy, tweeting:

hey Larry Page I’m down for your help too …

— KANYE WEST (@kanyewest) February 15, 2016

All you dudes in San Fran play rap music in your homes but never help the real artists… — KANYE WEST (@kanyewest) February 15, 2016

you’d rather open up one school in Africa like you really helped the country…

— KANYE WEST (@kanyewest) February 15, 2016

if you want to help… help me… — KANYE WEST (@kanyewest) February 15, 2016

I promise I’m going to make the world dope…. all I do is make shit dope #facts…

— KANYE WEST (@kanyewest) February 15, 2016

While Yeezy himself hasn’t commented on the reason behind his financial woes, the star has previously admitted that his fashion designing was be behind his fortune downturn. According to Jezebel, Kanye previously admitted that his Yeezy clothing line had cost him $16million in debt, while his women’s clothing line, Consequence of Sound, saw the rapper face debts of $30million in 2014.