
Business

Share
26th December 2016
10:50am GMT

If the puppy filter cannot help you look good, idk what will
— Alejandra Deras (@ale_canunot) May 9, 2016
(Jessica Alba, morose puppy)
But what is it about the puppy filter that people find so addictive? Obviously it makes you even more adorable, but what are the specifics?
If you're still ugly using the puppy filter on snapchat..I got some bad news fam pic.twitter.com/EQ9ioC1cqN — LT.LICKME (@LTLICKME) May 13, 2016(Harsh)
(Kim Kardashian having a great aul time)
Allure has come up with what they think are the reasons the filter is a firm favourite.
The filter (like Snapchat's beauty filter), erases dark circles, and softens any facial lines you may have.
It also gives your face a subtle contour job, elongating and slimming it making pictures more flattering from all angles.
(Niall is a fan)
(Ariana Grande's canine counterpart)
There is a weird backlash against the filter, though, with many deriding it as basic, and commenting on the 'type of girl' who uses it. We say it's cute.
what are the basic white girls going to do when snapchat takes away the puppy filter?
— lyss (@spookyxjungle) May 5, 2016
Girls who still use the puppy filter on snapchat should be avoided — RyanTetoff (@RyanTetoff) May 11, 2016Pro-puppy filter forever.
(All Images via Snapchat)Why are girls made fun of and called "basic" when they use the snapchat puppy filter. Like you're the cutest puppy dog ever. WORK IT OWN IT
— Erica (@erica_alyse) April 28, 2016
Explore more on these topics: