As CEO of Apple Time Cook oversees a company that sells about 75 million iPhones a year. So it’s safe to assume he probably uses an Apple device. Well, the latest iPhone’s have come under scrutiny for the less than par cameras and inbuilt photosystems so the fact that Tim shared this image online is doing them zero favours. The 55-year-old was obviously at the Super Bowl and took to Twitter to share this pivotal moment. Unfortunately, however, it kinda looks like that pivotal moment happened under water. Twitter users were quick to spot the blurry poor quality picture and began lambasting Cook about the iPhone’s substandard technology.

Colorado Rocky Mountain High congrats @Broncos! pic.twitter.com/3l3gpqWaKj

— Tim Cook (@tim_cook) February 8, 2016

@tim_cook @Broncos bruh that's the best photo you could take? — Joe Eich (@joeeichinger) February 8, 2016

@tim_cook Uh... Is the message here that iPhones take terrible photos of important moments?! Because that really seems to be the msg here.

— Rich Brome (@rbrome) February 8, 2016

@tim_cook @Broncos *taken with iPhone 6s* — Alejandrina Gonzalez (@alejandrina_gr) February 8, 2016

@tim_cook Someone get him a Samsung S6 edge plus or LG G4 #iPhoneFail

— Saffat Bokul (@MenaceSlinger) February 8, 2016

@tim_cook was this pic taken with a toaster? — Konstantinos (@KKaplanis) February 8, 2016

@tim_cook @Broncos pic.twitter.com/DJuuLd8V1w

— aypheros (@aypheros) February 8, 2016

@tim_cook shot on iPhone 2g — Alireza (@alixrezax) February 8, 2016

@tim_cook I believe you took this photo without wearing your glasses

— Loai | لؤي (@loai_93) February 8, 2016

@tim_cook Tim, Shoot'em Landscape. Portrait for a person. Landscape for everything else. Like a TV screen. — Stan Cook (@stancook) February 8, 2016

@tim_cook wuuuu good photos tim @Broncos pic.twitter.com/lKRV9IpGvR

— sen düşün (@yada_dusunme) February 8, 2016

@tim_cook @Broncos Hey Tim Crook, I love the #iPotatoQuality LOL. pic.twitter.com/aA1EvrBpZJ — Ben A (@THEBIGBEN2012) February 8, 2016

Hey @tim_cook, seriously?? 1000 USD a phone for this kind of picture? Did you use a T28s? https://t.co/hU7VKzfsC1

— Badubai (@badubaii) February 8, 2016

@tim_cook @Broncos Atleast you were there — Timothy Li (@jezzrichjames) February 8, 2016