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13th June 2014
09:26am BST
It's #purpletoes Wednesday! Share your photos w/ us. purpletoes@lungcancerfoundation.org pic.twitter.com/BIv6NqnC3T
— LungCancerFoundation (@TheALCF) June 11, 2014
Ralph told NBC about 400 people including "good friends, complete strangers, women, men, kids, entire families and pets, including dogs, cats and even a couple of horses" have shared photos.
There's even proof of the horses getting in on the action as can be seen in the below photo.
Horses with pink hooves
Susan Woolf started a "Purple Toes" campaign in conjunction with the Lung Cancer foundation which encourages people to submit photos of their purple painted toenails for a living mural.
Best of all, Ralph succeeded in his aim to make his wife Valerie smile as she wrote ""I've got a huge grin on my face" in response to one of the Facebook photos.
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