With CBB comes drama, but it usually takes more than a few days to kick off.

This series of the show has just had its first bout of backlash from viewers with them saying that it is 'objectifying' housemate India Willoughby. They've noticed that the show has only shown India naked from the waist up, and none of the other women in the house. The topless footage of India appeared when she was getting ready in the bedroom. Here's how viewers reacted:

Seeing way too much of India.... there are others in there you know ? #CBB

— Littleblonde1 (@ElzMo3008) January 4, 2018

Have nothing against India but what makes it okay to air her topless if that was Jess people would have a field day!! #CBB

— Caitlin Bowen (@CaitlinBowen) January 4, 2018

I swear #CBB dosnt normally show the celebs naked... Why have I just seen India's boobs?

— Keirum Williams (@K_Willzzz) January 4, 2018

I completely support India being in year of the woman #cbb but I find it very strange they did 2 shots of her boobs at the start? No one else’s boobs had a shot? ??‍♀️ Isn’t that objectifying her?

— Emma (@pandaemma92) January 4, 2018

Am I the only person who just saw India with her boobs casually out?! ? #CBB #CBBIndia

— Darren (@TVAddictDarren) January 4, 2018

#CBB why did India feel the need to dry her hair without a bra on. No need - there's more to women than getting boobs out. I thought that this programme was going to show more depth. Just more attention seeking...

— Morag (@MoragEvans3) January 4, 2018