It's the anonymous Insta account that has divided opinion and garnered significant attention since cropping up in January.

Bloggers Unveiled boasts some 200K followers and on Thursday it called out Una Healy for intellectual theft. Una recently launched her own shoe range and it's her 'Get Ready Heeled Sandals' that is causing the controversy. The shoe is multi-coloured with winged detail on the heel. It was initially priced at €60 but has since been reduced to €30. [caption id="attachment_414611" align="aligncenter" width="368"] Una Healy's offering[/caption] Bloggers Unveiled has said the item is a copy of Oscar Tiye's Malikah sandals - which sell for around €400. [caption id="attachment_414618" align="aligncenter" width="449"] What Oscar Tiye released[/caption] Posting images of both offerings, BU stated: "There you have it! @oscartiye did not give permission for their style of shoe to be replicated by @unahealy." However, some followers were unconvinced, citing numerous High Street stores and online outlet who offer more affordable versions of designer attire. "Penneys aren't claiming that they are their original designs!" one person highlighted. Another stated: "They are also pretty similar to Sophia Webster. All shoes, bags and clothes are knock offs of each other anyway.

"We constantly go to Penneys etc to get similar to Valentino and even Crocs (god forbid)!!"

Another cited a broader issue: "Why do people want to by shoes supposedly designed by a singer? Why do people want buy tan or makeup developed by a blogger/beauty writer. Can’t fathom the current shopping phenomena.

"These social media people clearly don’t have the professional skills to develop products worthy of my money."

What do you guys think?