This is the birthday message to rival Kanye's latest one to Kim.

Birthdays are a special time of year, where each person should be celebrated for all the things they've achieved in their lifetime. We all celebrate every year in a different way, with many hosting lavish parties and others preferring to having discreet, low-key celebrations instead. Others celebrate their other halves' birthdays by posting a special message online, and in the prominent times of social media, we're seeing more and more endearing celebratory messages from partners to their other halves. If you didn't already see Kanye's message to Kim just last year, prepare to bawl...

Happy Birthday babe pic.twitter.com/Ee38e4LVFj

— KANYE WEST (@kanyewest) October 21, 2016

In the lead to rival Kanye's loving birthday message to his wife Kim is McBusted singer Tom Fletcher's latest video about Giovanna. The musical genius, who has had substantial viral success with his videos, delights the masses every time he uploads a video dedicated to his family or his wife, Giovanna. 31-year-old Tom has outdone himself again with a gorgeous birthday message to Giovanna on her 32nd birthday. The video, entitled 'All About Gi' tells the love story behind the couple, revealing that they met when they were 13. Tom goes on to celebrate the life of and praise Giovanna for all her accomplishments - including the birthes of their two children and a successful career as an author. Tom expresses his love for his wife in the video as he admits birthdays are not a big deal for him, however Giovanna's birthday is of utmost importance to him:

"I’m not really one to celebrate my own birthday, but I think as we get older, and as I see you getting older, I really start to see the importance of celebrating it. "A whole year has gone by in your life and if you look back at what you’ve achieved in just this year, since your last birthday, I mean it’s pretty amazing. "And if that’s not something to celebrate, then, what is?"

Take a look at the BEAUTIFUL creation here: