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Published 22:12 2 Apr 2016 BST

However, they are much more compact, meaning there is still room for... other things... in there.
And they seem to have hit a nerve, as more than 20,000 people have signed up to try Flex, with preorders starting this month.
CEO Lauren Schulte told Tech Crunch:
“Flex is so shockingly comfortable that women tell us they forget they’re on their period while they’re wearing it.
“We’ve built a product that allows couples to increase their opportunity to have sex by 23 percent. The great tragedy of people avoiding sex on their period is that this is really the time when women want it most.”
For a free sample, check out the website here.
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