There are so many remarkable things about this piece of film. Firstly, the piece is a student project by directors Daniel Titz and Dorian Lebherz who are students at the Film Academy of Baden-Württemberg. The assignment was to create an ad for Johnnie Walker. The directing duo conceived the idea of two brothers walking through the highlands of their youth as a narrator poetically recounts past adventures. As the pair navigates the trails and rocky terrain, they uncover the ruins of a cottage and stop for a glass of whiskey. Finally reaching the summit, the film ends with a twist and the powerful line “Keep Walking”. The film is both emotionally and aesthetically powerful. Speaking to Adweek Dorian said, “We love to connect emotional storytelling with great cinematic pictures”. He continued that they haven’t actually shown the clip to Johnnie Walker yet. "We love the old advertising message 'Keep Walking'. It says don't stop until you reach your goal. It stands for the effort that somebody puts into something, and that is what made the brand big. "But Johnnie Walker lately changed their message to "Joy Will Take You Further," and produced a film with lots of different situations of people climbing or going by hot-air balloon. We think that a visually told story that creates emotions is always stronger than just showing different settings without storytelling. So we haven't showed it to the client yet. But we are thinking about it". Surely it won’t be long until they spot it themselves. Check it out below: https://www.youtube.com/watch?v=h2caT4q4Nbs