WARNING: Spoilers below for the first episode of The Celebrity Apprentice 

 

Those who desperately missed the boardroom scenes on TV3, rejoice. The first episode of The Celebrity Apprentice aired last night.

The new series sees familiar Irish faces battling it out to bag €25,000 for their chosen charity.

With Caroline Downey taking over the seat vacated by Bill Cullen, contestants including Amanda Brunker and Mikey Graham will compete over the coming weeks to be named the Celebrity Apprentice.

On last night’s episode, the teams were set the challenge of designing t-shirts to be sold in Penneys stores in aid of the Irish Society for the Prevention of Cruelty to Children (ISPCC). 

The t-shirts will cost €6 each and were designed by each of the teams to convey an anti-bullying message as part of a task set by the ISPCC to generate much needed funds to continue to make their important services available to children at risk. All profits from the sale the of the t-shirts will be donated to the charity.

Model Daniella Moyles was selected as the week’s individual winner by entrepreneur and business leader Caroline Downey with the help of her associates; entrepreneur John Maguire and former TD Liz O’Donnell. Daniella won the panel over with her determination and enthusiasm, which they felt was instrumental in the girls’ team winning the task.

Daniella battled it out with fellow Celebrity Apprentice contestants musician Frances Black, novelist Amanda Brunker, model Emma Quinlan and ex BeWitched singer Edele Lynch against the boys’ team Boyzone’s Mikey Graham, the man who brought down Barings Bank Nick Leeson, Olympic Boxer Michael Conlan, Hardybucks actor Martin Maloney and Fair City’s Maclean Burke.

The overall winning Apprentice will win €25,000 for their chosen charity and will be announced on the final episode which airs Monday, September to 28^th October 2013. (Keep an eye out for the Durex challenge – Team Her.ie were in attendance…) 

The ISPCC Celebrity Apprentice t-shirts are on sale at €6 in these Penneys stores:

 

Mary Street

Blanchardstown

O’Connell St

Dundrum

Swords

Cork

Wilton

Galway

Letterkenny

Limerick

Newbridge

Dundalk