The ice bucket challenge video, social media’s latest charity campaign, was designed to raise money and awareness for the neurodegenerative illness ALS through the ALS Association and UK based charity, Motor Neurone Disease Association. It has basically taken the Internet, and all of the celebrities, by storm.
Like the no makeup selfie, the videos have been doing the rounds on social media sites with various celebrities nominating each other for the next video. We listed some of our favourites yesterday but that was before we heard about Chris Hemsworth and David Beckham.
Yes, the most beautiful men in the world (WE SAID IT, WE CAN'T TAKE IT BACK) have taken on the ice bucket challenge and it is glorious viewing. Yes, it's also a helpful cause. This is basically the best thing that has ever happened.
Here's Chris.
Oh, and David.
Rory McIlroy also got in on the action with pal Tiger Woods.
