David Beckham was spotted scaling a rooftop in busy London as part of his latest campaign for H&M.

The retired footballer's defined muscles were obvious as he ran across the high rooftop, roaming between scaffolding and air vents.

H&M shared an image from the shoot on Instagram captioning the photo, "Get a sneak peek from the new #BeckhamForHM campaign shoot that is taking place as we speak! Stay tuned for more!"

David’s proud wife Victoria also shared an image with the caption, “Run Forest Run, looking amazing for H&M x vb.”

The video and advert will be revealed in February and a spokesman for the brand said, “David Beckham has begun filming in London. It is for a new H&M collection.

The footballer's toned body is on show 

"We are very happy to continue the collaboration with David and are looking forward to launching a new collection and campaign in February next year.

"Closer to launch we’ll reveal more details about the new campaign and collection."

As the shoot took place in East London, there were plenty of people present to appreciate the view of David in his underwear.

"He was running over some pipes like he was a stuntman. There was some blackout screens for the films scenes so he didn’t stop traffic but the girls who spotted him had the best lunch break of the year,” said one happy onlooker.

Mr Beckham is deep in concentration thinking out his next move