What a woman!
So unless you've been living under a rock for the last few years, you will have heard of Jennifer Rock.
Known to many as The Skin Nerd, Jennifer in the genius behind the Cleanse Off Mitt and Nerd Network.
Oh, and she's a best selling author too (pretty impressive right?)
Anyway, as if she wasn't busy enough, Jennifer has just launched her own skincare range. As you do.
Skingredients is a skincare collection formulated with ingredients that are clinically-proven to nourish, protect and maintain your skin.
"Skin Veg was my original dream product, and it didn't exist in the market, so that was kind of the start."
"I have spent a number of years replying to DMs on social media, and chatting with clients - and realised there was a lot of confusion in the realm of skincare. I wanted to change that with this range," Jennifer explained to me.
The skincare line is almost like food for your face; the skin version of a balanced dinner plate, with the right amount of everything you need.
You know that you need to get protein, good fats, probiotics and vitamins into your diet – so why wouldn’t your skin need them too?
"Some people forget that your skin is an organ, and needs to be nourished," Jennifer said this afternoon, and she's dead right.
We feed ourselves with good food, so why shouldn't we do the same for our skin?
Within Skingredients, you have the
Core 4, the four products that everyone can, and should be using at any given time.
And when we say everyone, we mean everyone.
"It was really important for me to have an all inclusive range, that would work for all genders and ages," Jennifer explains.
So whether you're using it, or your dad, or even your granny - it works for everyone.
One important thing about this range is that it won't be changing the concept behind Jennifer's impartial, non brand linked approach to skin consultations.
"I created this range to compliment what we do. It's a small range, so of course there will be alternatives, but that's okay. I want it to fit it with other big brands because it works!"
Big respect.
So, what's next for Jennifer Rock? (I suggested a long holiday, btw!)
"To be honest, I think I need to settle in to this. It's my third business, so I'm still getting used to everything. Plus, I have quite a bit of recruiting to do in the next few months."
"In terms of new products, there is definitely a phase two to Skingredients, which is more fun, but still result based."
Watch this space lads. Jennifer is taking over.
Skingredients is available
online and in pharmacies nationwide now, with prices starting from €25.
